“Digital”, the new buzword

Now for more exiting and less mathematical stuff.

I don’t know if this is “the way forward” or “just bullshit”, but McKinsey knows (something).

So on with “Digital” in education:

This is the introduction –

Companies today are rushing headlong to become more digital. But what does digital really mean?

For some executives, it’s about technology. For others, digital is a new way of engaging with customers. And for others still, it represents an entirely new way of doing business. None of these definitions is necessarily incorrect. But such diverse perspectives often trip up leadership teams because they reflect a lack of alignment and common vision about where the business needs to go. This often results in piecemeal initiatives or misguided efforts that lead to missed opportunities, sluggish performance, or false starts.

And the rest of it is here

http://www.mckinsey.com/industries/high-tech/our-insights/what-digital-really-means

Have fun. The words are easy.

 

 

 

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